Colours connote stuff. What does this mean? It means that they imply or suggest feelings and ideas.
Colours are an integral element in visual media such as marketing and movies. A good writer will employ colours in story to support his theme.
It is important to consider context when using or discussing the meaning of colours as they can vary across cultures.
Here are some useful websites that provide information on the symbolism of colour within a Western cultural context:
Colour Symbolism and Culture
Colour Meaning
Colour Meaning and Symbolism Charts (This provides detailed vocabulary associated with colours)
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